Marketing & Analytics

App development doesn’t stop when your programming is complete, in fact some of the most important work just begins. Terraform has significant experience in app marketing, branding, and analytics. We can assist you in putting together a strategy that will set your app up for success, get eyes on your application, and report informative statistics back to you.

Many marketing processes are transferrable to your mobile app strategies, however some are completely unique to mobile apps. Terraform can help you navigate these unfamiliar waters with a plan that utilizes our knowledge and connections in the technology world.

Terraform can help you implement a proper placement strategy for your mobile app within Google Play or the Apple App store. By testing your app, and considering category and competition, we can advise you on the correct path to take. We will help you choose the “sweet spot” for pricing, features and in-app purchases. Through a properly researched balance, and our knowledge of the process, you can expect best exposure while achieving maximum revenue.

If you only rely on the app stores to promote and market your app you are missing out on more than 80% of your potential earnings! Terraform can help expose your app to a larger consumer base across the proper web channels. Through the right combination of website design, blogs, video, reviews, promotions, and other targeted media outlets, we will dramatically increase the number of customers to your app.

Your everyday facebook and twitter marketing just doesn’t cut it anymore. We will keep you a step ahead of your target audience at all times, and make sure your app is front and centre when they are on the move. Social media and mobile users are a key market, and catering the right content through social channels can greatly affect the initial growth of your app.